
#SBS Winner
Wellsies Pet Treats based in Ashford, Kent gets a boost from Theo Paphitis
14/05/2026
Wellsies Pet Treats has received a business boost from Retail Entrepreneur Theo Paphitis. Last week, Amy Wells of Wellsies Pet Treats, tweeted Theo about her business during ‘Small Business Sunday’ and was one of six weekly winners to gain a retweet or repost by Theo to his half a million Twitter, 50k+ Instagram and almost 300k LinkedIn followers. The weekly initiative, set up by Theo in 2010, has now supported more than 4,000 small businesses across the UK.
Business and retail entrepreneur and self-confessed Shopkeeper, Theo re‐shared Amy's message to his combined 800,000 Twitter, LinkedIn and Instagram followers and as a result, @wellsiespettreats has gained more followers and extra orders for their handmade grain free dog treats. They are also profiled on the #SBS website (www.theopaphitissbs.com) that is exclusive to all Small Business Sunday winners.
Amy said, “We’ve put so much passion and hard work into building Wellsies Pet Treats, so receiving this recognition is honestly amazing. This award means so much to us, not only as a business but also for all the customers and supporters who have backed us from the beginning. We couldn’t have done it without them.”
Small business champion and Ryman Stationery, Robert Dyas and Boux Avenue Chairman, Theo Paphitis, said: “We are thrilled to welcome new #SBS members every week and highlight just how important it is to support our small businesses here in the UK. My vision is that everyone who has ever won an #SBS re-tweet from me becomes part of a friendly club; like-minded individuals who can share successes and learnings. The website will also give a valuable profile to the winners chosen and I wish Wellsies Pet Treats every success.”
Wellsies Pet Treats can be found at its hut located at Badgers Hill Farm & Cidery, where customers can browse a range of handmade pet treats and products. Specialising in high-quality grain-free dog treats, Wellsies Pet Treats prides itself on offering products that are fully lab tested and carefully produced with pet wellbeing and safety at the heart of the brand. Customers across the UK can also shop online at www.wellsies.co.uk
Anyone looking for a re‐post from Theo should post to him on LinkedIn or Instagram about their business on Sunday between 5 PM and 7.30 PM and include the hashtag #SBS. Six lucky businesses are re‐tweeted every Monday at 8 PM and then invited to enter their profile on the new website, attend the annual #SBS networking event and take advantage of the networking opportunities.
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